{"id":227970,"date":"2022-08-26T07:15:43","date_gmt":"2022-08-26T07:15:43","guid":{"rendered":"https:\/\/scalaapac.wpengine.com\/?p=227970"},"modified":"2023-06-16T09:57:41","modified_gmt":"2023-06-16T09:57:41","slug":"driving-digital-interaction-in-kia-dealerships","status":"publish","type":"post","link":"https:\/\/latam.scala.com\/mx\/casestudies\/driving-digital-interaction-in-kia-dealerships\/","title":{"rendered":"Impulsando la interacci\u00f3n digital en los concesionarios KIA"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||3px|||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;0px||0px||true|false&#8221; custom_padding=&#8221;0px|||||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_font_size=&#8221;1.2vw&#8221; header_font=&#8221;Montserrat|700|||||||&#8221; header_font_size=&#8221;2vw&#8221; header_2_font=&#8221;Montserrat|700|||||||&#8221; header_2_font_size=&#8221;2vw&#8221; background_image=&#8221;https:\/\/latam.scala.com\/mx\/wp-content\/uploads\/sites\/13\/2022\/11\/Case-study-1-gallery..jpg&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; height=&#8221;35vw&#8221; height_tablet=&#8221;75vw&#8221; height_phone=&#8221;74vw&#8221; height_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;|55%||5%|false|false&#8221; text_font_size_tablet=&#8221;0px&#8221; text_font_size_phone=&#8221;0px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; header_font_size_tablet=&#8221;0px&#8221; header_font_size_phone=&#8221;0px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;0px&#8221; header_2_font_size_phone=&#8221;0px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_image_tablet=&#8221;off&#8221; background_enable_image_phone=&#8221;off&#8221; custom_css_main_element=&#8221;display:flex;||align-items: center;&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Impulsando la interacci\u00f3n digital en los concesionarios KIA<\/h1>\n<p>Una importante reinvenci\u00f3n de la marca por parte de KIA Motors Russia (KMR) durante la \u00faltima d\u00e9cada ha hecho que el 100 % de sus concesionarios implementen la plataforma de comunicaci\u00f3n digital de Scala como un soporte clave para su nueva identidad de marca \u2018Red Cube\u2019, apoyando las ventas y las comunicaciones con los usuarios finales de KIA.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; custom_margin=&#8221;||25px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_text_align_tablet=&#8221;&#8221; header_text_align_phone=&#8221;center&#8221; header_text_align_last_edited=&#8221;on|phone&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_text_align_tablet=&#8221;&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Resumen del proyecto<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; divider_weight_phone=&#8221;8px&#8221; divider_weight_last_edited=&#8221;off|phone&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;100px&#8221; width_phone=&#8221;150px&#8221; width_last_edited=&#8221;on|phone&#8221; height=&#8221;6px&#8221; height_tablet=&#8221;6px&#8221; height_phone=&#8221;5px&#8221; height_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||12px|||&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;0px||||false|false&#8221; custom_css_main_element=&#8221;display: flex;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;display: flex;&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;display: block;||&#8221; custom_css_main_element_tablet=&#8221;display:block;&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/KIA-Main-image.jpg&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;KIA-Main-image&#8221; align=&#8221;right&#8221; module_class=&#8221;summary&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;800px&#8221; module_alignment=&#8221;right&#8221; custom_margin=&#8221;||||false|false&#8221; border_radii=&#8221;on|30px|30px|30px|30px&#8221; border_radii_tablet=&#8221;on|30px|30px|30px|30px&#8221; border_radii_phone=&#8221;on|15px|15px|15px|15px&#8221; border_radii_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; 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header_2_font_size_last_edited=&#8221;on|phone&#8221; header_2_line_height_tablet=&#8221;&#8221; header_2_line_height_phone=&#8221;1.2em&#8221; header_2_line_height_last_edited=&#8221;on|phone&#8221; background_layout_tablet=&#8221;&#8221; background_layout_phone=&#8221;&#8221; background_layout_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Impulsando la interacci\u00f3n digital en los concesionarios KIA<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; divider_weight_phone=&#8221;8px&#8221; divider_weight_last_edited=&#8221;off|phone&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;100px&#8221; width_phone=&#8221;150px&#8221; width_last_edited=&#8221;on|phone&#8221; height=&#8221;6px&#8221; height_tablet=&#8221;6px&#8221; height_phone=&#8221;5px&#8221; height_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||12px|||&#8221; module_alignment_tablet=&#8221;center&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][et_pb_text disabled_on=&#8221;off|on|on&#8221; module_class=&#8221;summary&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; max_width=&#8221;650px&#8221; custom_margin=&#8221;|50px|||false|false&#8221; custom_margin_tablet=&#8221;|50px|||false|false&#8221; custom_margin_phone=&#8221;|0px|||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; text_line_height_tablet=&#8221;&#8221; text_line_height_phone=&#8221;1.5em&#8221; text_line_height_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]La se\u00f1alizaci\u00f3n digital de Scala impulsa las comunicaciones con los clientes en los concesionarios KIA redise\u00f1ados a trav\u00e9s de paredes de video multipantalla, pantallas independientes y quioscos interactivos. <span id=\"dots1\">&#8230;<\/span><span id=\"more1\">El proyecto pas\u00f3 de tres concesionarios piloto a abarcar todos los concesionarios KIA en Rusia, con un total de 180 concesionarios equipados con 540 reproductores multimedia, que manejan m\u00e1s de 500 pantallas de diferentes tama\u00f1os conectadas al sistema principal de transmisi\u00f3n de KiaTV. <\/span><button onclick=\"readMore1()\" id=\"myBtn1\" class=\"button-style\">Read more >><\/button>[\/et_pb_text][et_pb_text content_tablet=&#8221;La se\u00f1alizaci\u00f3n digital de Scala impulsa las comunicaciones con los clientes en los concesionarios KIA redise\u00f1ados a trav\u00e9s de paredes de video multipantalla, pantallas independientes y quioscos interactivos. 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\"none\";<!-- [et_pb_line_break_holder] -->    btnText.innerHTML = \"Read less\";<!-- [et_pb_line_break_holder] -->    moreText.style.display = \"inline\";<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] -->  function readMore14() {<!-- [et_pb_line_break_holder] -->  var dots = document.getElementById(\"dots14\");<!-- [et_pb_line_break_holder] -->  var moreText = document.getElementById(\"more14\");<!-- [et_pb_line_break_holder] -->  var btnText = document.getElementById(\"myBtn14\");<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  if (dots.style.display === \"none\") {<!-- [et_pb_line_break_holder] -->    dots.style.display = \"inline\";<!-- [et_pb_line_break_holder] -->    btnText.innerHTML = \"Read more >>\";<!-- [et_pb_line_break_holder] -->    moreText.style.display = \"none\";<!-- [et_pb_line_break_holder] -->  } else {<!-- [et_pb_line_break_holder] -->    dots.style.display = \"none\";<!-- [et_pb_line_break_holder] -->    btnText.innerHTML = \"Read less\";<!-- [et_pb_line_break_holder] -->    moreText.style.display = \"inline\";<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] -->  function readMore15() {<!-- [et_pb_line_break_holder] -->  var dots = document.getElementById(\"dots15\");<!-- [et_pb_line_break_holder] -->  var moreText = document.getElementById(\"more15\");<!-- [et_pb_line_break_holder] -->  var btnText = document.getElementById(\"myBtn15\");<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  if (dots.style.display === \"none\") {<!-- [et_pb_line_break_holder] -->    dots.style.display = \"inline\";<!-- [et_pb_line_break_holder] -->    btnText.innerHTML = \"Read more >>\";<!-- [et_pb_line_break_holder] -->    moreText.style.display = \"none\";<!-- [et_pb_line_break_holder] -->  } else {<!-- [et_pb_line_break_holder] -->    dots.style.display = \"none\";<!-- [et_pb_line_break_holder] -->    btnText.innerHTML = \"Read less\";<!-- [et_pb_line_break_holder] -->    moreText.style.display = \"inline\";<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><\/script><!-- [et_pb_line_break_holder] -->[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element_tablet=&#8221;display: flex;&#8221; custom_css_main_element_phone=&#8221;display: flex;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h2 class=%22text%22>Project Summary<\/h2>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h2 class=%22text%22>Project Summary<\/h2>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;30px&#8221; custom_margin=&#8221;||32px||false|false&#8221; custom_margin_tablet=&#8221;||25px||false|false&#8221; custom_margin_phone=&#8221;||25px||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_font_size_tablet=&#8221;26px&#8221; header_font_size_phone=&#8221;26px&#8221; header_font_size_last_edited=&#8221;on|tablet&#8221; header_2_text_align_tablet=&#8221;left&#8221; header_2_text_align_phone=&#8221;left&#8221; header_2_text_align_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;30px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Resumen del proyecto<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;150px&#8221; width_phone=&#8221;150px&#8221; width_last_edited=&#8221;on|tablet&#8221; height=&#8221;6px&#8221; custom_margin=&#8221;||12px|||&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][et_pb_text content_tablet=&#8221;&#8221; content_phone=&#8221;&#8221; content_last_edited=&#8221;on|phone&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; max_width_tablet=&#8221;90%&#8221; max_width_phone=&#8221;90%&#8221; max_width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||0px||false|false&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]La <strong>se\u00f1alizaci\u00f3n digital <\/strong>de Scala impulsa las comunicaciones con los clientes en los concesionarios KIA redise\u00f1ados a trav\u00e9s de paredes de video multipantalla, pantallas independientes y quioscos interactivos. El proyecto pas\u00f3 de tres concesionarios piloto a abarcar todos los concesionarios KIA en Rusia, con un total de 180 concesionarios equipados con 540 <strong>reproductores multimedia<\/strong>, que manejan m\u00e1s de 500 pantallas de diferentes tama\u00f1os conectadas al sistema principal de transmisi\u00f3n de KiaTV.[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/KIA-Main-image.jpg&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;KIA-Main-image&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; max_width_tablet=&#8221;95%&#8221; max_width_phone=&#8221;95%&#8221; max_width_last_edited=&#8221;on|tablet&#8221; module_alignment_tablet=&#8221;right&#8221; module_alignment_phone=&#8221;right&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; border_radii=&#8221;on|30px|30px|30px|30px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;1555px&#8221; custom_padding=&#8221;||2px|||&#8221; background_color_phone=&#8221;#eeeff1&#8243; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_text_align=&#8221;center&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_font_size=&#8221;30px&#8221; custom_margin=&#8221;||32px|||&#8221; custom_padding=&#8221;||||false|false&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_text_align_tablet=&#8221;center&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">De un vistazo<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-30px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;100px&#8221; width_phone=&#8221;120px&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; height=&#8221;6px&#8221; height_tablet=&#8221;6px&#8221; height_phone=&#8221;5px&#8221; height_last_edited=&#8221;on|phone&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;85%&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;0px||0px||true|false&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; background_color_phone=&#8221;#eeeff1&#8243; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;display: flex;&#8221; custom_css_main_element_phone=&#8221;display: block;&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>01.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; font-size: 14px; width: calc(100% - 50px);%22>180 dealerships across Russia<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>01.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; width: calc(100% - 50px); font-size: 14px;%22>180 dealerships across Russia<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; header_2_font_size=&#8221;20px&#8221; width=&#8221;300px&#8221; width_tablet=&#8221;210px&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;300px&#8221; max_width_tablet=&#8221;210px&#8221; max_width_phone=&#8221;90%&#8221; max_width_last_edited=&#8221;on|phone&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;0px||-40px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;|15px||15px|false|true&#8221; custom_padding_tablet=&#8221;|10px||10px|false|true&#8221; custom_padding_phone=&#8221;|10px||10px|false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|phone&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"color: #a0a1a7; font-weight: bold; font-size: 35px;\">01.<\/h3>\n<p style=\"color: #52555c; position: relative; left: 100px; top: -45px; font-size: 17px;\">180 concesionarios en toda Rusia<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>02.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; font-size: 14px; width: calc(100% - 50px);%22>500 screens and 540 media players<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>02.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; font-size: 14px; width: calc(100% - 50px);%22>500 screens and 540 media players<\/p>\n<p>&#8221; content_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; header_2_font_size=&#8221;20px&#8221; width=&#8221;300px&#8221; width_tablet=&#8221;210px&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;300px&#8221; max_width_tablet=&#8221;210px&#8221; max_width_phone=&#8221;90%&#8221; max_width_last_edited=&#8221;on|phone&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;||-40px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;|15px||15px|false|true&#8221; custom_padding_tablet=&#8221;|10px||10px|false|true&#8221; custom_padding_phone=&#8221;|10px||10px|false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"color: #a0a1a7; font-weight: bold; font-size: 35px;\">02.<\/h3>\n<p style=\"color: #52555c; position: relative; left: 100px; top: -45px; font-size: 17px;\">500 pantallas y 540 reproductores multimedia<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>03.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; font-size: 14px; width: calc(100% - 50px);%22>Scala Content Manager<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>03.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; font-size: 14px; width: calc(100% - 50px);%22>Scala Content Manager<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; header_2_font_size=&#8221;20px&#8221; width=&#8221;300px&#8221; width_tablet=&#8221;210px&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;300px&#8221; max_width_tablet=&#8221;210px&#8221; max_width_phone=&#8221;90%&#8221; max_width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;||-10px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;|15px||15px|false|true&#8221; custom_padding_tablet=&#8221;|10px||10px|false|true&#8221; custom_padding_phone=&#8221;|10px||10px|false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"color: #a0a1a7; font-weight: bold; font-size: 35px;\">03.<\/h3>\n<p style=\"color: #52555c; position: relative; left: 100px; top: -45px; font-size: 17px;\">Scala Content Manager<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;85%&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;2560px&#8221; height_tablet=&#8221;&#8221; height_phone=&#8221;170px&#8221; height_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;0px||0px||true|false&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; background_color_phone=&#8221;#eeeff1&#8243; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element_phone=&#8221;display: block;&#8221; custom_css_main_element_tablet=&#8221;display: flex;&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>04.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; font-size: 14px; width: calc(100% - 50px);%22>Scala Designer<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>04.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; width: calc(100% - 50px); font-size: 14px;%22>Scala Designer<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; header_2_font_size=&#8221;20px&#8221; width=&#8221;300px&#8221; width_tablet=&#8221;210px&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;300px&#8221; max_width_tablet=&#8221;210px&#8221; max_width_phone=&#8221;90%&#8221; max_width_last_edited=&#8221;on|phone&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;0px||-40px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;|15px||15px|false|true&#8221; custom_padding_tablet=&#8221;|10px||10px|false|true&#8221; custom_padding_phone=&#8221;|10px||10px|false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|phone&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"color: #a0a1a7; font-weight: bold; font-size: 35px;\">04.<\/h3>\n<p style=\"color: #52555c; position: relative; left: 100px; top: -45px; font-size: 17px;\">Scala Designer<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>05.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; font-size: 14px; width: calc(100% - 50px);%22>Videowalls: 42 and 46 inch screens in formations of 3&#215;3 and 2&#215;2<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>05.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; width: calc(100% - 50px); font-size: 14px;%22>Videowalls: 42 and 46 inch screens in formations of 3&#215;3 and 2&#215;2<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; header_2_font_size=&#8221;20px&#8221; width=&#8221;300px&#8221; width_tablet=&#8221;210px&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;300px&#8221; max_width_tablet=&#8221;210px&#8221; max_width_phone=&#8221;90%&#8221; max_width_last_edited=&#8221;on|phone&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;0px||-40px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;|15px||15px|false|true&#8221; custom_padding_tablet=&#8221;|10px||10px|false|true&#8221; custom_padding_phone=&#8221;|10px||10px|false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|phone&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"color: #a0a1a7; font-weight: bold; font-size: 35px;\">05.<\/h3>\n<p style=\"color: #52555c; position: relative; left: 100px; top: -45px; font-size: 17px;\">Videowalls: pantallas de 42 y 46 pulgadas en formaciones de 3\u00d73 y 2\u00d72<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>06.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; font-size: 14px; width: calc(100% - 50px);%22>Kiosks with 47 inch screens<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3 style=%22color: #a0a1a7; font-weight: bold; font-size: 25px;%22>06.<\/h3>\n<p style=%22color: #52555c; position: relative; left: 50px; top: -35px; width: calc(100% - 50px); font-size: 14px;%22>Kiosks with 47 inch screens<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; header_2_font_size=&#8221;20px&#8221; width=&#8221;300px&#8221; width_tablet=&#8221;210px&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;300px&#8221; max_width_tablet=&#8221;210px&#8221; max_width_phone=&#8221;90%&#8221; max_width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;0px||-40px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;|15px||15px|false|true&#8221; custom_padding_tablet=&#8221;|10px||10px|false|true&#8221; custom_padding_phone=&#8221;|10px||10px|false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|phone&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"color: #a0a1a7; font-weight: bold; font-size: 35px;\">06.<\/h3>\n<p style=\"color: #52555c; position: relative; left: 100px; top: -45px; font-size: 17px;\">Kioscos con pantallas de 47 pulgadas<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; custom_margin=&#8221;||25px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_text_align_tablet=&#8221;&#8221; header_text_align_phone=&#8221;center&#8221; header_text_align_last_edited=&#8221;on|phone&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_text_align_tablet=&#8221;&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Nueva apariencia, nueva se\u00f1alizaci\u00f3n<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; divider_weight_phone=&#8221;8px&#8221; divider_weight_last_edited=&#8221;off|phone&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;100px&#8221; width_phone=&#8221;150px&#8221; width_last_edited=&#8221;on|phone&#8221; height=&#8221;6px&#8221; height_tablet=&#8221;6px&#8221; height_phone=&#8221;5px&#8221; height_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||12px|||&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;0px||||false|false&#8221; custom_css_main_element=&#8221;display: flex;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;display: flex;&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;display: block;&#8221; custom_css_main_element_tablet=&#8221;display:block;&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/KIA-image-1.jpg&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;KIA-image-1&#8243; align=&#8221;right&#8221; align_tablet=&#8221;right&#8221; align_phone=&#8221;right&#8221; align_last_edited=&#8221;on|phone&#8221; module_class=&#8221;summary&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;800px&#8221; module_alignment=&#8221;right&#8221; custom_margin=&#8221;||||false|false&#8221; border_radii=&#8221;on|30px|30px|30px|30px&#8221; border_radii_tablet=&#8221;on|30px|30px|30px|30px&#8221; border_radii_phone=&#8221;on|15px|15px|15px|15px&#8221; border_radii_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text disabled_on=&#8221;off|on|on&#8221; module_class=&#8221;summary&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; max_width=&#8221;650px&#8221; custom_margin=&#8221;|50px|||false|false&#8221; custom_margin_tablet=&#8221;|50px|||false|false&#8221; custom_margin_phone=&#8221;|0px|||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; text_line_height_tablet=&#8221;&#8221; text_line_height_phone=&#8221;1.5em&#8221; text_line_height_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]Los nuevos concesionarios combinan edificios rojos corporativos, grandes ventanales y una nueva identidad espacial que incluye exhibiciones de autom\u00f3viles, puntos de atracci\u00f3n y zonas funcionales. En el n\u00facleo de estos concesionarios se encuentra la se\u00f1alizaci\u00f3n digital de Scala; impulsando las comunicaciones con los clientes a trav\u00e9s de paredes de video multipantalla, pantallas independientes y quioscos interactivos.<span id=\"dots3\">&#8230;<\/span><span id=\"more3\">El proyecto comenz\u00f3 con tres concesionarios piloto exitosos y luego creci\u00f3 para abarcar a todos los concesionarios KIA en Rusia. En total, 180 concesionarios equipados con 540 reproductores multimedia, que manejan m\u00e1s de 500 pantallas de diferentes tama\u00f1os, est\u00e1n conectados al sistema de transmisi\u00f3n principal de KiaTV.<\/span><\/p>\n<p>A lo largo de los a\u00f1os, los concesionarios han desplegado una variedad de videowalls y quioscos interactivos, elegidos entre cuatro formatos posibles diferentes, as\u00ed como pantallas grandes en las zonas de ventas y servicio. \u201cLa red de se\u00f1alizaci\u00f3n digital de Scala nos permite compartir la informaci\u00f3n m\u00e1s reciente sobre productos, ventas, postventa e imagen de marca con los clientes de KIA\u201d, explic\u00f3 Pavel Balan, distribuidor de marketing de KMR. \u201cNo ten\u00edamos mucha experiencia con proyectos digitales al principio, pero al trabajar con Dismart, socio certificado de Scala, estamos seguros de que hemos tomado la decisi\u00f3n correcta\u201d.<br \/>\n<button onclick=\"readMore3()\" id=\"myBtn3\" class=\"button-style\">Read more >><\/button>[\/et_pb_text][et_pb_text content_tablet=&#8221;The new dealerships mix corporate red buildings, big glass windows and a new space identity involving car displays, points of attraction and functional zones. At the core of these dealerships is Scala digital signage; driving communications with customers through multiscreen video walls, standalone displays and interactive kiosks.<\/p>\n<p>The project started with three successful pilot dealerships then grew to encompass all KIA dealers in Russia. In total, 180 dealerships equipped with 540 media players, driving over 500 different sized screens are connected to the main KiaTV broadcasting system.<\/p>\n<p>Over the years, dealerships have rolled out a variety of videowalls and interactive kiosks, chosen from four different possible formats, as well as large screens in the sales and service zones. \u201cThe Scala digital signage network allows us to share the latest product, sales, aftersales and brand image information to KIA customers,\u201d explained Pavel Balan, dealer marketing of KMR. \u201cWe didn\u2019t have much expertise with digital projects at the start, but through working with Scala Certified Partner Dismart we are certain we have made the right choice.\u201d<br \/>\n&#8221; content_phone=&#8221;&#8221; content_last_edited=&#8221;on|phone&#8221; disabled_on=&#8221;on|off|on&#8221; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|tablet&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; custom_css_main_element=&#8221;display: flex;&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_css_before_last_edited=&#8221;on|tablet&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/KIA-image-1.jpg&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;KIA-image-1&#8243; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|30px|30px|30px|30px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;30px&#8221; max_width_tablet=&#8221;90%&#8221; max_width_phone=&#8221;90%&#8221; max_width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||32px|||&#8221; custom_margin_tablet=&#8221;||25px||false|false&#8221; custom_margin_phone=&#8221;||25px||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_font_size_tablet=&#8221;26px&#8221; header_font_size_phone=&#8221;26px&#8221; header_font_size_last_edited=&#8221;on|tablet&#8221; header_2_text_align_tablet=&#8221;left&#8221; header_2_text_align_phone=&#8221;left&#8221; header_2_text_align_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;30px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; module_alignment_tablet=&#8221;right&#8221; module_alignment_phone=&#8221;right&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Nueva apariencia, nueva se\u00f1alizaci\u00f3n<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; horizontal_offset=&#8221;0px&#8221; horizontal_offset_tablet=&#8221;4.4vw&#8221; horizontal_offset_phone=&#8221;4.4vw&#8221; horizontal_offset_last_edited=&#8221;on|desktop&#8221; position_origin_a_tablet=&#8221;&#8221; position_origin_a_phone=&#8221;&#8221; position_origin_a_last_edited=&#8221;on|tablet&#8221; position_origin_f_tablet=&#8221;&#8221; position_origin_f_phone=&#8221;&#8221; position_origin_f_last_edited=&#8221;on|tablet&#8221; position_origin_r_tablet=&#8221;&#8221; position_origin_r_phone=&#8221;&#8221; position_origin_r_last_edited=&#8221;on|tablet&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;100px&#8221; width_phone=&#8221;100px&#8221; width_last_edited=&#8221;on|tablet&#8221; height=&#8221;6px&#8221; custom_margin=&#8221;||12px|||&#8221; positioning_tablet=&#8221;&#8221; positioning_phone=&#8221;&#8221; positioning_last_edited=&#8221;on|tablet&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][et_pb_text content_tablet=&#8221;&#8221; content_phone=&#8221;&#8221; content_last_edited=&#8221;on|phone&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||0px||false|false&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; module_alignment_tablet=&#8221;right&#8221; module_alignment_phone=&#8221;right&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]Los nuevos concesionarios combinan edificios rojos corporativos, grandes ventanales y una nueva identidad espacial que incluye exhibiciones de autom\u00f3viles, puntos de atracci\u00f3n y zonas funcionales. En el n\u00facleo de estos concesionarios se encuentra la se\u00f1alizaci\u00f3n digital de Scala; impulsando las comunicaciones con los clientes a trav\u00e9s de paredes de video multipantalla, pantallas independientes y quioscos interactivos.<\/p>\n<p>El proyecto comenz\u00f3 con tres concesionarios piloto exitosos y luego creci\u00f3 para abarcar a todos los concesionarios KIA en Rusia. En total, 180 concesionarios equipados con 540 reproductores multimedia, que manejan m\u00e1s de 500 pantallas de diferentes tama\u00f1os, est\u00e1n conectados al sistema de transmisi\u00f3n principal de KiaTV.<\/p>\n<p>A lo largo de los a\u00f1os, los concesionarios han desplegado una variedad de videowalls y quioscos interactivos, elegidos entre cuatro formatos posibles diferentes, as\u00ed como pantallas grandes en las zonas de ventas y servicio. \u201cLa red de se\u00f1alizaci\u00f3n digital de Scala nos permite compartir la informaci\u00f3n m\u00e1s reciente sobre productos, ventas, postventa e imagen de marca con los clientes de KIA\u201d, explic\u00f3 Pavel Balan, distribuidor de marketing de KMR. \u201cNo ten\u00edamos mucha experiencia con proyectos digitales al principio, pero al trabajar con Dismart, socio certificado de Scala, estamos seguros de que hemos tomado la decisi\u00f3n correcta\u201d.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; custom_margin=&#8221;||25px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_text_align_tablet=&#8221;&#8221; header_text_align_phone=&#8221;center&#8221; header_text_align_last_edited=&#8221;on|phone&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_text_align_tablet=&#8221;&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Gesti\u00f3n Central<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; divider_weight_phone=&#8221;8px&#8221; divider_weight_last_edited=&#8221;off|phone&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;100px&#8221; width_phone=&#8221;90px&#8221; width_last_edited=&#8221;on|phone&#8221; height=&#8221;6px&#8221; height_tablet=&#8221;6px&#8221; height_phone=&#8221;5px&#8221; height_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||12px|||&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;0px||||false|false&#8221; custom_css_main_element=&#8221;display: flex;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;display: flex;&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;display: block;&#8221; custom_css_main_element_tablet=&#8221;display:block;&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/KIA-image-2.jpg&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;KIA-image-2&#8243; align=&#8221;center&#8221; align_phone=&#8221;center&#8221; align_last_edited=&#8221;off|phone&#8221; module_class=&#8221;summary&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;800px&#8221; module_alignment=&#8221;right&#8221; custom_margin=&#8221;||||false|false&#8221; border_radii=&#8221;on|30px|30px|30px|30px&#8221; border_radii_tablet=&#8221;on|30px|30px|30px|30px&#8221; border_radii_phone=&#8221;on|15px|15px|15px|15px&#8221; border_radii_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text disabled_on=&#8221;off|on|on&#8221; module_class=&#8221;summary&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; max_width=&#8221;650px&#8221; custom_margin=&#8221;|50px|||false|false&#8221; custom_margin_tablet=&#8221;|50px|||false|false&#8221; custom_margin_phone=&#8221;|0px|||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; text_line_height_tablet=&#8221;&#8221; text_line_height_phone=&#8221;1.5em&#8221; text_line_height_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]Toda la red rusa se administra desde la oficina de KMR en Mosc\u00fa, con una interfaz f\u00e1cil de usar que transmite cinco canales de contenido diferentes a trav\u00e9s de la red de distribuidores, en las paredes de video exteriores e interiores, pantallas independientes, quioscos y \u00e1reas de servicio. Adem\u00e1s, la funci\u00f3n de teletipo se utiliza para compartir contenido de redes sociales a trav\u00e9s de transmisiones en vivo combinadas con noticias corporativas y de productos.<span id=\"dots4\">&#8230;<\/span><span id=\"more4\">\u201cScala pas\u00f3 r\u00e1pidamente de manejar una peque\u00f1a cantidad de monitores pasivos a permitirnos administrar de manera centralizada una amplia gama de pantallas pasivas y t\u00e1ctiles en todo el territorio ruso\u201d, agreg\u00f3 Balan. \u201cEl proyecto se ampli\u00f3 r\u00e1pidamente y ahora, todos nuestros concesionarios en Rusia est\u00e1n equipados con una soluci\u00f3n de se\u00f1alizaci\u00f3n digital impulsada por Scala, es un requisito est\u00e1ndar para todos los nuevos concesionarios\u201d.<br \/>\nEl<a href=\"..\/..\/..\/products\/software\/content-manager\/#software-selector\"><span style=\"color: #ff0000;\">contenido de la pantalla<\/span><\/a> en toda la red est\u00e1 definido por KMR. Sin embargo, Dismart realiza la entrega completa del servicio para administrar todo el contenido de la red. Esto incluye: programar contenido; la creaci\u00f3n de carteles digitales; automatizar ejecuciones de contenido a trav\u00e9s de scripts de Scala; y creaci\u00f3n de c\u00f3digo para los quioscos interactivos. Adem\u00e1s de eso, Dismart brinda todo el soporte t\u00e9cnico para los concesionarios en todo el pa\u00eds.<\/span><button onclick=\"readMore4()\" id=\"myBtn4\" class=\"button-style\">Read more >><\/button>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<p>The entire Russian network is managed from the KMR office in Moscow, with a user-friendly interface broadcasting five different content channels across the dealer network, onto the exterior and interior video walls, standalone displays, kiosks and service areas. In addition, ticker line functionality is used to share social media content via live feeds combined with corporate and product news. \u201cScala quickly scaled from driving a small number of passive monitors to allowing us to centrally manage a vast array of passive and touch screens across the whole of the Russian territory,\u201d added Balan. \u201cThe project scaled quickly and now, all our dealerships across Russia are equipped with a Scala-driven digital signage solution, it\u2019s a standard requirement for all new dealers.\u201d<br \/><a href=%22..\/..\/..\/products\/software\/content-manager\/#software-selector%22><span style=%22color: #ff0000;%22>Screen content<\/span><\/a> across the network is defined by KMR. However, the full service delivery for managing all content for the network is done by Dismart. This includes: scheduling content; the creation of digital posters; automating content runs via Scala scripts; and creating code for the interactive kiosks. In addition to that, Dismart delivers all technical support for the dealerships nationwide.<\/p>\n<p>&#8221; content_phone=&#8221;&#8221; content_last_edited=&#8221;on|phone&#8221; disabled_on=&#8221;on|off|on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|tablet&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element_tablet=&#8221;display: flex;&#8221; custom_css_main_element_phone=&#8221;display: flex;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;30px&#8221; custom_margin=&#8221;||32px|||&#8221; custom_margin_tablet=&#8221;||25px||false|false&#8221; custom_margin_phone=&#8221;||25px||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_font_size_tablet=&#8221;26px&#8221; header_font_size_phone=&#8221;26px&#8221; header_font_size_last_edited=&#8221;on|tablet&#8221; header_2_text_align_tablet=&#8221;left&#8221; header_2_text_align_phone=&#8221;left&#8221; header_2_text_align_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;30px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Gesti\u00f3n Central<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;90px&#8221; width_phone=&#8221;90px&#8221; width_last_edited=&#8221;on|tablet&#8221; height=&#8221;6px&#8221; custom_margin=&#8221;||12px|||&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][et_pb_text content_tablet=&#8221;&#8221; content_phone=&#8221;&#8221; content_last_edited=&#8221;on|desktop&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||0px||false|false&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]Toda la red rusa se administra desde la oficina de KMR en Mosc\u00fa, con una interfaz f\u00e1cil de usar que transmite cinco canales de contenido diferentes a trav\u00e9s de la red de distribuidores, en las paredes de video exteriores e interiores, pantallas independientes, quioscos y \u00e1reas de servicio. Adem\u00e1s, la funci\u00f3n de teletipo se utiliza para compartir contenido de redes sociales a trav\u00e9s de transmisiones en vivo combinadas con noticias corporativas y de productos.<\/p>\n<p>\u201cScala pas\u00f3 r\u00e1pidamente de manejar una peque\u00f1a cantidad de monitores pasivos a permitirnos administrar de manera centralizada una amplia gama de pantallas pasivas y t\u00e1ctiles en todo el territorio ruso\u201d, agreg\u00f3 Balan. \u201cEl proyecto se ampli\u00f3 r\u00e1pidamente y ahora, todos nuestros concesionarios en Rusia est\u00e1n equipados con una soluci\u00f3n de se\u00f1alizaci\u00f3n digital impulsada por Scala, es un requisito est\u00e1ndar para todos los nuevos concesionarios\u201d.<\/p>\n<p>El <a href=\"..\/..\/..\/products\/software\/content-manager\/#software-selector\"><span style=\"color: #ff0000;\">contenido de la pantalla <\/span><\/a>en toda la red est\u00e1 definido por KMR. Sin embargo, Dismart realiza la entrega completa del servicio para administrar todo el contenido de la red. Esto incluye: programar contenido; la creaci\u00f3n de carteles digitales; automatizar ejecuciones de contenido a trav\u00e9s de scripts de Scala; y creaci\u00f3n de c\u00f3digo para los quioscos interactivos. Adem\u00e1s de eso, Dismart brinda todo el soporte t\u00e9cnico para los concesionarios en todo el pa\u00eds.[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/KIA-image-2.jpg&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;KIA-image-2&#8243; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|30px|30px|30px|30px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; custom_margin=&#8221;||25px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_text_align_tablet=&#8221;&#8221; header_text_align_phone=&#8221;center&#8221; header_text_align_last_edited=&#8221;on|phone&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_text_align_tablet=&#8221;left&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|tablet&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Conducir una combinaci\u00f3n de pantallas<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; divider_weight_phone=&#8221;8px&#8221; divider_weight_last_edited=&#8221;off|phone&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;100px&#8221; width_phone=&#8221;80px&#8221; width_last_edited=&#8221;on|phone&#8221; height=&#8221;6px&#8221; height_tablet=&#8221;6px&#8221; height_phone=&#8221;5px&#8221; height_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||12px|||&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;0px||||false|false&#8221; custom_css_main_element=&#8221;display: flex;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;display: flex;&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;display: block;&#8221; custom_css_main_element_tablet=&#8221;display:block;&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/KIA-image-3.jpg&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;KIA-image-3&#8243; align=&#8221;center&#8221; align_phone=&#8221;center&#8221; align_last_edited=&#8221;off|phone&#8221; module_class=&#8221;summary&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;800px&#8221; module_alignment=&#8221;right&#8221; custom_margin=&#8221;||||false|false&#8221; border_radii=&#8221;on|30px|30px|30px|30px&#8221; border_radii_tablet=&#8221;on|30px|30px|30px|30px&#8221; border_radii_phone=&#8221;on|15px|15px|15px|15px&#8221; border_radii_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text disabled_on=&#8221;off|on|on&#8221; module_class=&#8221;summary&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; max_width=&#8221;650px&#8221; custom_margin=&#8221;|50px|||false|false&#8221; custom_margin_tablet=&#8221;|50px|||false|false&#8221; custom_margin_phone=&#8221;|0px|||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; text_line_height_tablet=&#8221;&#8221; text_line_height_phone=&#8221;1.5em&#8221; text_line_height_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]\u201cQuer\u00edamos minimizar el tr\u00e1fico de red mediante el uso de carteles digitales, pantallas divididas y efectos web y solo Scala nos permiti\u00f3 hacerlo desde el principio. Nos ayud\u00f3 a convertir la visi\u00f3n de KMR en realidad. El principal beneficio de Scala es que no es solo un producto, sino una plataforma que nos permite crear lo que queramos sin limitaciones\u201d.<span id=\"dots6\">&#8230;<\/span><span id=\"more6\">\u201cEl contenido de calidad, entregado a tiempo, nos ha ayudado a generar confianza y excelentes relaciones con nuestros usuarios finales: los propietarios de autom\u00f3viles KIA y los compradores potenciales\u201d, concluy\u00f3 Balan. &#8220;Tenemos confianza en nuestro sistema, recibimos una excelente respuesta de nuestros distribuidores y elogios de sus clientes&#8221;. dijo Pavel Balan, distribuidor de marketing de KMR.<\/span><button onclick=\"readMore6()\" id=\"myBtn6\" class=\"button-style\">Read more >><\/button>[\/et_pb_text][et_pb_text content_tablet=&#8221;\u201cWe wanted to minimize network traffic by using digital posters, split screens and web effects and only Scala allowed us to do this from the start. It helped us turn KMR\u2019s vision into reality. The main benefit of Scala is that it\u2019s not just a product, but a platform that allows us to create whatever we want without limitations. Quality content, delivered on time, has helped us build trust and great relationships with our end users \u2013 the KIA car owners and potential buyers,\u201d concluded Balan. \u201cWe have confidence in our system, we get a great response from our dealers and compliments from their customers.\u201d said Pavel Balan, Dealer marketing of KMR.&#8221; content_phone=&#8221;&#8221; content_last_edited=&#8221;on|phone&#8221; disabled_on=&#8221;on|off|on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|tablet&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; module_alignment_tablet=&#8221;right&#8221; module_alignment_phone=&#8221;right&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element_tablet=&#8221;display: flex;&#8221; custom_css_main_element_phone=&#8221;display: flex;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/KIA-image-3.jpg&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;KIA-image-3&#8243; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|30px|30px|30px|30px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;30px&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||32px|||&#8221; custom_margin_tablet=&#8221;||25px||false|false&#8221; custom_margin_phone=&#8221;||25px||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_font_size_tablet=&#8221;26px&#8221; header_font_size_phone=&#8221;26px&#8221; header_font_size_last_edited=&#8221;on|tablet&#8221; header_2_text_align_tablet=&#8221;left&#8221; header_2_text_align_phone=&#8221;left&#8221; header_2_text_align_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;30px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; module_alignment_tablet=&#8221;right&#8221; module_alignment_phone=&#8221;right&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Conducir una combinaci\u00f3n de pantallas<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; horizontal_offset=&#8221;0px&#8221; horizontal_offset_tablet=&#8221;4.4vw&#8221; horizontal_offset_phone=&#8221;4.4vw&#8221; horizontal_offset_last_edited=&#8221;on|desktop&#8221; position_origin_a_tablet=&#8221;&#8221; position_origin_a_phone=&#8221;&#8221; position_origin_a_last_edited=&#8221;on|tablet&#8221; position_origin_f_tablet=&#8221;&#8221; position_origin_f_phone=&#8221;&#8221; position_origin_f_last_edited=&#8221;on|tablet&#8221; position_origin_r_tablet=&#8221;&#8221; position_origin_r_phone=&#8221;&#8221; position_origin_r_last_edited=&#8221;on|tablet&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;90px&#8221; width_phone=&#8221;90px&#8221; width_last_edited=&#8221;on|tablet&#8221; height=&#8221;6px&#8221; custom_margin=&#8221;||12px|||&#8221; positioning_tablet=&#8221;&#8221; positioning_phone=&#8221;&#8221; positioning_last_edited=&#8221;on|tablet&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][et_pb_text content_tablet=&#8221;&#8221; content_phone=&#8221;&#8221; content_last_edited=&#8221;on|phone&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||0px||false|false&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; module_alignment_tablet=&#8221;right&#8221; module_alignment_phone=&#8221;right&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]\u201cQuer\u00edamos minimizar el tr\u00e1fico de red mediante el uso de carteles digitales, pantallas divididas y efectos web y solo Scala nos permiti\u00f3 hacerlo desde el principio. Nos ayud\u00f3 a convertir la visi\u00f3n de KMR en realidad. El principal beneficio de Scala es que no es solo un producto, sino una plataforma que nos permite crear lo que queramos sin limitaciones\u201d.<\/p>\n<p>\u201cEl contenido de calidad, entregado a tiempo, nos ha ayudado a generar confianza y excelentes relaciones con nuestros usuarios finales: los propietarios de autom\u00f3viles KIA y los compradores potenciales\u201d, concluy\u00f3 Balan. &#8220;Tenemos confianza en nuestro sistema, recibimos una excelente respuesta de nuestros distribuidores y elogios de sus clientes&#8221;. dijo Pavel Balan, distribuidor de marketing de KMR.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_text_align=&#8221;center&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||25px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_text_align_tablet=&#8221;&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Acerca de KIA Rusia<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;100px&#8221; width_phone=&#8221;150px&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; height=&#8221;5px&#8221; custom_margin=&#8221;||12px|||&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;display:flex;&#8221; custom_css_main_element_phone=&#8221;display:block;&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/Customer-Kia-logo.png&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;Customer-Kia-logo&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;1px||16px|||&#8221; custom_padding=&#8221;0px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text disabled_on=&#8221;off|on|on&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]KIA Motors Corporation fue fundada en 1944 y es el fabricante de veh\u00edculos motorizados m\u00e1s antiguo de Corea. Con or\u00edgenes humildes fabricando bicicletas y motocicletas, KIA ahora produce m\u00e1s de tres millones de veh\u00edculos al a\u00f1o en 14 operaciones de fabricaci\u00f3n y ensamblaje en cinco pa\u00edses. <span id=\"dots7\">&#8230;<\/span><span id=\"more7\">. Estos veh\u00edculos se venden y reciben servicio a trav\u00e9s de una red de distribuidores y concesionarios que cubren alrededor de 180 pa\u00edses en todo el mundo. A nivel mundial, KIA tiene m\u00e1s de 50 000 empleados e ingresos anuales de casi 44 000 millones de d\u00f3lares estadounidenses. <\/span><button onclick=\"readMore7()\" id=\"myBtn7\" class=\"button-style\">Read more >><\/button>[\/et_pb_text][et_pb_text content_tablet=&#8221;KIA Motors Corporation was founded in 1944 and is Korea\u2019s oldest manufacturer of motor vehicles. From humble origins making bicycles and motorcycles, KIA now produces more than three million vehicles a year from 14 manufacturing and assembly operations in five countries. These vehicles are sold and serviced through a network of distributors and dealers covering around 180 countries worldwide. Globally, KIA has over 50,000 employees and annual revenues of nearly US$44 billion.&#8221; content_phone=&#8221;&#8221; content_last_edited=&#8221;on|phone&#8221; disabled_on=&#8221;on|off|on&#8221; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|tablet&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;0px||0px||true|false&#8221; custom_padding_phone=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;2560px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element_tablet=&#8221;display: flex;&#8221; custom_css_main_element_phone=&#8221;display: flex;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;30px&#8221; custom_margin=&#8221;||32px|||&#8221; custom_margin_tablet=&#8221;||25px||false|false&#8221; custom_margin_phone=&#8221;||25px||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_font_size_tablet=&#8221;26px&#8221; header_font_size_phone=&#8221;26px&#8221; header_font_size_last_edited=&#8221;on|tablet&#8221; header_2_text_align_tablet=&#8221;left&#8221; header_2_text_align_phone=&#8221;left&#8221; header_2_text_align_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;30px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Acerca de KIA Rusia<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;150px&#8221; width_phone=&#8221;150px&#8221; width_last_edited=&#8221;on|tablet&#8221; height=&#8221;6px&#8221; custom_margin=&#8221;||12px|||&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22%93}&#8221;][\/et_pb_divider][et_pb_text content_tablet=&#8221;&#8221; content_phone=&#8221;&#8221; content_last_edited=&#8221;on|phone&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;20px&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||0px||false|false&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]KIA Motors Corporation fue fundada en 1944 y es el fabricante de veh\u00edculos motorizados m\u00e1s antiguo de Corea. Con or\u00edgenes humildes fabricando bicicletas y motocicletas, KIA ahora produce m\u00e1s de tres millones de veh\u00edculos al a\u00f1o en 14 operaciones de fabricaci\u00f3n y ensamblaje en cinco pa\u00edses. Estos veh\u00edculos se venden y reciben servicio a trav\u00e9s de una red de distribuidores y concesionarios que cubren alrededor de 180 pa\u00edses en todo el mundo. A nivel mundial, KIA tiene m\u00e1s de 50 000 empleados e ingresos anuales de casi 44 000 millones de d\u00f3lares estadounidenses.[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/scalaapac.wpengine.com\/wp-content\/uploads\/sites\/13\/2022\/08\/Customer-Kia-logo.png&#8221; alt=&#8221;Scala CMS&#8221; title_text=&#8221;Customer-Kia-logo&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; height_tablet=&#8221;120px&#8221; height_phone=&#8221;120px&#8221; height_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;1px||16px|||&#8221; custom_padding=&#8221;0px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;1555px&#8221; custom_padding=&#8221;||2px|||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_text_align=&#8221;center&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||25px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_text_align_tablet=&#8221;&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;30px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Casos de \u00e9xito relacionados<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; vertical_offset=&#8221;-20px&#8221; width=&#8221;100px&#8221; width_tablet=&#8221;100px&#8221; width_phone=&#8221;150px&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; height=&#8221;5px&#8221; custom_margin=&#8221;||12px|||&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; global_colors_info=&#8221;{%22gcid-e84cacc0-f1a1-4922-8cd2-ec9f45bb75c1%22:%91%22color%22,%22color%22%93}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;85%&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_slider include_categories=&#8221;9,21&#8243; show_more_button=&#8221;off&#8221; excerpt_length=&#8221;0&#8243; show_meta=&#8221;off&#8221; show_image_video_mobile=&#8221;on&#8221; disabled_on=&#8221;off|off|on&#8221; module_class=&#8221;post-slider&#8221; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat||||||||&#8221; header_text_color=&#8221;#FFFFFF&#8221; meta_font=&#8221;Montserrat||||||||&#8221; height=&#8221;200px&#8221; height_tablet=&#8221;400px&#8221; height_phone=&#8221;200px&#8221; height_last_edited=&#8221;on|phone&#8221; custom_css_slide_title=&#8221;||&#8221; border_radii=&#8221;on|20px|20px|20px|20px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_slider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;1555px&#8221; custom_padding=&#8221;||2px|||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|600|||||||&#8221; header_text_align=&#8221;center&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_font_size=&#8221;30px&#8221; custom_margin=&#8221;||32px|||&#8221; custom_padding=&#8221;||||false|false&#8221; header_2_text_align_tablet=&#8221;center&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;30px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"text\">Casos de \u00e9xito relacionados<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#EE3235&#8243; divider_weight=&#8221;8px&#8221; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; 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